25: Using Quizzes to Attract Your Ideal Clients and Grow Your List on Autopilot with Chanti Zak

Jan 9, 2020

Have you ever wondered if a quiz is right for your business?  What would happen if it 10x’d your email list and made people fall in love with you?  That would be amazing right?! 

 

Today I have someone on the show you are going to love!  Chanti is an amazing copywriter, mom, and wife. She is going to break down the power of using a quiz to explode your business.  I can’t wait for you to meet her! 

 

Chanti is a conversion copywriter and quiz funnel strategist for change makers and brands that give a damn. She’s a marketing unicorn that believes boring is the enemy, neutral is a death sentence and real talk is the way of the future. She’s created quiz funnels for Jenna Kutcher, Amy Porterfield, Rick Mulready, and heaps of other mission-driven online businesses. In her spare time, you can find her at the farmer’s market, wrangling her toddler, doing downward dog or binge-watching GoT.

In today’s interview we will discuss:

 

• The importance of building a solid foundation in your business
• Why you need to concentrate on generating leads and sales for your business
• The importance of a really powerful lead magnet that makes your audience feel seen and heard 
• Using a quiz to build and segment your email list 
• Being specific: The more specific you can get the higher your conversions will be
• Why people are so afraid of segmenting their list 
• The differences in the types of quizzes and which one might be right for your business
• How to automate the process of getting to know someone
• The importance of knowing your clients so you can support them the way they want to be supported
• Why human interaction is so important 

See….I told you! Chanti’s amazing!  I hope this episode really opened up your eyes to the many ways you can use a quiz in your health coaching business.  Use your quiz as a way to bring in new leads for your business. Then segment the ones who come in so you know exactly who you are talking to and how you can help them. 

I would love to hear if you create a quiz for your own lead magnet! DM me on IG or comment below and let me know if you do! I would love to take a look at it myself. 

 

That’s all for today! I hope you all enjoyed and I will see you here next week. 

XO, 

Rach

 

Where to connect with Chanti: 

Chanti's Website 

Follow Chanti on Instagram

Follow Christine on Facebook

Wondering what type of quiz you should create for your online biz? >> Take me to the quiz